Celebrity Makeup Artist, Jo Strettell, Helps the Beauty Retailer Showcase True Beauty Authority
NEW YORK/PRNewswire/ -- FashionWeekLive keeps getting prettier, thanks to presenting sponsor and beauty retailer, Sephora. The consumer event series, that takes Mercedes-Benz Fashion Week in New York on the road, will enable beauty addicts to preview Fall 2007 beauty trends hot off the runway from industry insiders and leading beauty brands.
"As the beauty authority, our clients look to us for the latest beauty trends, so we're thrilled to help bring them to life in a tangible and unique fashion," said Betsy Olum, Senior Vice President of Retail Marketing at Sephora. "Partnering with IMG for FashionWeekLive is the perfect way to celebrate beauty and provide accessibility to beauty enthusiasts nationwide."
"It's really exciting to have the opportunity with Sephora to shine the spotlight on hair and makeup on the runway," says Strettell, Sephora's celebrity makeup artist. "It doesn't matter how gorgeous the clothing is, a look is never complete without a beauty statement, whether it's strong and bright or soft and natural. Makeup is the perfect finishing touch."
Fashion Week is no longer only for industry insiders. FashionWeekLive presented by Sephora is bringing the excitement and energy of the New York runway right to you, and it keeps getting prettier! For more information on FashionWeekLive, please visit http://www.fashionweeklive.com or log on to
http://www.sephora.com/fashionweeklive.
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