Friday, April 9, 2010

Good Housekeeping Celebrates 125th Anniversary with May Collector's Issue Dedicated To 125 Years Of Educating, Advocating And Entertaining

Motivating the Next Generation of Influential Women, Cover Star Michelle Obama Speaks About Life in the White House, Her Marriage, and Her Role as Mom-in-Chief

May Anniversary Issue Available April 13

NEW YORK, April 7 -- For 125 years, Good Housekeeping has been the go-to resource for generations of women looking for practical strategies and solutions – from time-saving tips and delicious recipes to stylish, affordable fashion and beauty, advice about relationships and parenting; and valuable information about heath and wellness. In May, the leading women's service magazine devotes its 125th anniversary collector's issue to the women whose nerve, imagination and passion have changed history. The May anniversary issue is on newsstands April 13.

Editor in Chief Rosemary Ellis interviews First Lady Michelle Obama, who graces the cover, and is the ultimate inspiration for modern women and Good Housekeeping readers: as a wife and mother, she makes family time a priority, she balances an extremely busy job and still finds time to take care of herself, most notably with what she calls "killer" workouts, extra early in the morning.

The centerpiece of the May anniversary issue, "125 Women Who Changed Our World," celebrates women who have stood up for what they believed and initiated change, improving the lives of women forever. In honor of this anniversary feature, Good Housekeeping asked readers to select the top 10 women who deserved special recognition. The results for "America's Top 10" poll are, in order:

1. Oprah Winfrey: Queen of all media

2. Hillary Rodham Clinton: Secretary of State, former First Lady, former U.S. senator

3. Mother Teresa: Missionaries of charity founder

4. Rosa Parks: Civil rights activist

5. Eleanor Roosevelt: First Lady, U.S. delegate to the United Nations, human rights activist

6. Michelle Obama (May cover star): First African-American First Lady

7. Amelia Earhart: First woman to fly across the Atlantic

8. Princess Diana: Royal and humanitarian

9. Marie Curie: First woman to receive a Nobel Prize

10. Margaret Thatcher: First female Prime Minister of Britain


For the complete list of "125 Women Who Changed Our World," pick up the May issue on April 13 or visit: www.goodhousekeeping.com.

Balancing a rich heritage with a forward-looking attitude has made Good Housekeeping one of the most enduring and respected American brands. In addition to "125 Women Who Changed Our World," the May collector's issue is packed with special anniversary features for its 25 million readers, including:

• COVER STORY: "Michelle Obama is Finally Home": In her second year as First Lady, the Mom in Chief talks about overcoming her fears, keeping her marriage close, raising healthy kids, and her secret vice.

• "The Good Fight": Before there was an FDA, a Consumer Product Safety Commission, or regulatory law, there was the Good Housekeeping Research Institute, which began evaluating products and issuing consumer alerts in 1900. This feature highlights some of the Research Institute's most memorable moments of advocating and agitating.

• "GH Readers Through the Generations": Since 1905…1934…1982 – that's how long some readers have been enjoying the magazine. "GH Readers Through the Generations" reveals the surprising stories of how Good Housekeeping has made a difference in the lives of five families.

• "Stars in Our Eyes": Celebrity portraits and quotes that have appeared in the pages of Good Housekeeping over the years.

• "Inside the GH Test Kitchen": An up-close look at how the Good Housekeeping Test Kitchen creates and approves the recipes and food-related articles featured in every issue of the magazine.

• "I Would Still Wear That": Good Housekeeping found stunning looks from past issues that are still stylish today.

• GH FICTION CONTEST WINNER: "Layers of Love": Selected by award-winning author Jodi Picoult, the grand-prize winning short story, written by Lori Rader Day, explores the ties that bond families together.

The magazine's signature elements are integral to every issue throughout 2010, along with anniversary specials, marked by a gold "125" icon, including:

• "125 Best" series: The magazine's comprehensive lists of the "125 Best" parenting strategies, organization tips, 125 calorie snacks, etc.

• "Looking Back": archival pieces, from cartoons and jokes to fashion and beauty advice.

Vintage Covers: Every month, the magazine will share a favorite vintage cover, highlighting some of the timeless illustrations and photography that has always been a part of our heritage.

• "On Your Mind": provocative, compelling or ironic readers' letters from years gone by that give today's readers an idea of what their "predecessors" were thinking.


About Good Housekeeping:

Founded in 1885, Good Housekeeping (www.goodhousekeeping.com) magazine reaches 25 million readers each month. The Good Housekeeping Research Institute, the consumer product evaluation laboratory of the magazine founded in 1900, is dedicated to improving the lives of consumers and their families through education and product evaluation. Before any advertisement appears in the magazine, it must first pass the Good Housekeeping Research Institute's evaluations, and thereby become eligible to display the Good Housekeeping Seal. Products that have earned the Good Housekeeping Seal carry a limited warranty: if the product proves to be defective within two years of purchase, Good Housekeeping will replace the item or refund the consumer. Readers can also interact with the brand with Good Housekeeping mobile (m.goodhousekeeping.com). In addition to its U.S. flagship, Good Housekeeping publishes 15 editions around the world. Hearst Magazines is a unit of Hearst Corporation (www.hearst.com) and is one of the world's largest publishers of monthly magazines, with nearly 200 editions around the world, including 15 U.S. titles and 20 magazines in the United Kingdom, published through its wholly-owned subsidiary, The National Magazine Company Limited. Hearst reaches more adults than any other publisher of monthly magazines (73.8 million total adults, according to MRI, Fall 2009).

For more information about Good Housekeeping's 125th anniversary or the May collector's issue, please contact Kelly Carone Abdo at 212.649.2321 or kcaroneabdo@hearst.com.


SOURCE Good Housekeeping

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