Monday, September 29, 2008

Style and Focus News Bites 9-29 Websites and Fragrances

** Web site helps young women with 'high tastes and low budgets' make the most of both. PoorLittleRichGirls.com was created by a group of friends who love the high fashion however their budget couldn't quite give them the high fashion perks. The Web site helps hip young women find places to score $3 cocktails, $20 blowouts and other moderately priced must-haves. It's the newest Chicago-based beauty/ party Web site targeting women who want the latest in products and places for the fabulous. PoorLittleRichGirls.com aims for a different demographic: trendy, thrifty, fabulous and frugal 18- to 30-year-olds "with high tastes and low budgets." (Chicago Sun-Times)

** BagBunch Creates Handbag Search Engine. BagBunch.com, recently launched an online fashion magazine, announced its recently launched bag search engine which was created to simplify the online experience for purse shoppers by providing a search engine that is focused solely on handbags. The bag search engine is available now at http://bagbunch.com/search/ and is powered by Google technology which allows it to search through a private list of bag websites before looking at the rest of the internet. (Press Release)

** Boots celebrates the style of the ‘Golden Twenties’ with the revival of British fragrance house Girard. The UK-based retailer of health and beauty products will be the exclusive stockist of Girard fragrances that first graced the shelves of beauty emporiums approximately a century ago. Two of the original recipes have been revived for the launch, which are complemented by three new scents evoking exotics destinations.

1) Bouquet d’Orient is one of the houses original 1920s creations, challenging the French giant of the time Chanel No 5. According to the company this rich, spicy fragrance with top notes of Bergamot, Neroli and Lemon, perfectly depicts its oriental subject. 2) Lysval, the second and more floral of the original recipes to be revived, includes notes of Ylang Ylang, Indian Jasmine, Rose petals and Orange Blossom. “The challenge was to update the fragrance, keeping as close to the original signature as possible whilst still appealing to the modern nose. These fragrances are like fine French wine – the charm of them is that they are meant to be savoured and have great depth,” said lead perfumer on the project Beverley Bayne at CPL Aromas. (cosmeticsdesign.com)

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